Two transactional email providers, compared on price, features and ratings, so you can pick fast.
Updated November 2026
THE VERDICT
AWS SES wins on price and deliverability. Customer.io wins on sending APIs and reviews.
AWS SES and Customer.io take different pricing approaches. Customer.io rates higher with developers (4.4 vs 4.2 on G2). Pick based on volume and team, and the scorecard below breaks down where each one leads.
Winner cells are tinted, green where AWS SES leads, violet where Customer.io does.
FAQ
Customer.io rates higher on G2 (4.4 vs 4.2). Ratings are aggregated from public review platforms as of the date shown.
Amazon SES is pay-as-you-go with no fixed monthly plan. Outbound email through shared sending costs $0.10 per 1,000 emails, or $0.0001 per message, and is billed per recipient rather than per message. Additional charges apply for outgoing attachment data, dedicated IP addresses, and inbound email processing.
Customer.io maintains official server side libraries for Ruby, Python, Go, and Node.js. It also offers official client SDKs for JavaScript on the web, iOS, Android, React Native, and Flutter. Integrations are built on its Pipelines API and Track API for ingesting data and its App API for sending messages.
Yes. Many teams route different message types through different providers or fail over between them. Courier lets you send through both behind a single API and switch providers without changing your code.
Why not both?
Use both behind one API.
Route AWS SES, Customer.io, or both, and switch providers without changing your code. Courier sits in front of every channel.
Pricing, plans and feature availability as of November 2026 and may change. Ratings are aggregated from public review platforms.