Firebase FCM vs Pushwoosh

Two push notification providers, compared on price, features and ratings, so you can pick fast.

Firebase FCM wins price and cost at scalePushwoosh wins developer experience and features

Updated August 2026

At a glanceFirebase FCMPushwoosh
Entry priceFreeFree
Free tierYesYes
G2 rating4.54.4
Trustpilot3.44.0

THE VERDICT

Firebase FCM wins on price and cost at scale. Pushwoosh wins on developer experience and features.

Firebase FCM starts at Free versus Pushwoosh's Free. Firebase FCM rates higher with developers (4.5 vs 4.4 on G2). Pick based on volume and team, and the scorecard below breaks down where each one leads.

Which should you choose?

Pick Firebase FCM

If you're a developer looking to send multiple messages reliably and save money, FCM is perfect for you.

Pick Pushwoosh

You need a dedicated mobile + web push platform with deep native SDK coverage
Location-aware campaigns matter (geozones/geofencing)
You want omnichannel messaging from one usage-based platform
You're a startup or mid-market app team wanting a free MAU tier

Feature by feature

Winner cells are tinted, green where Firebase FCM leads, violet where Pushwoosh does.

capability
Firebase FCM
Pushwoosh
Starting paid plan
$0/mo
$13/mo
Free tier
Unlimited (free)
Free up to 1,000 MAU; unlimited push + in-app impressions
Pricing model
Free
Pay-as-you-go per MAU ($13/1k omnichannel)
iOS
Yes
Yes
Android
Yes
Yes
Web push
Yes
Yes
Desktop
Yes
Yes
Segmentation
Yes
Yes
In-app messaging
Yes
Yes
Journeys / automation
No
Yes
A/B testing
Yes
Yes
Geofencing
No
Yes
Rich media
Yes
Yes
Official SDKs
iOS, Android, Web, Flutter, Unity, C++; Admin SDK: Node, Java, Python, Go, C#
iOS, Android, React Native, Flutter, Cordova, Capacitor, Unity, .NET MAUI, Expo, web, macOS, Windows, visionOS
REST API
Yes
Yes
Event webhooks
No
Yes
SOC 2
Yes
Yes
HIPAA
No
BAA
GDPR
Yes
Yes
Support channels
Docs & community (paid via GCP support)
Email/ticket, in-app chat; dedicated manager + SLA on enterprise
24/7 support
No

FAQ

Common questions

Firebase FCM starts at Free versus Pushwoosh's Free. Compare your expected monthly volume against the per-message rates above.

Why not both?

Use both behind one API.

Route Firebase FCM, Pushwoosh, or both, and switch providers without changing your code. Courier sits in front of every channel.

Pricing, plans and feature availability as of August 2026 and may change. Ratings are aggregated from public review platforms. Firebase FCM is a Google product.