Loops vs MailerSend

Two transactional email providers, compared on price, features and ratings, so you can pick fast.

Loops wins deliverability and complianceMailerSend wins cost at scale

Updated July 2026

At a glanceLoopsMailerSend
Entry priceFree$7
Free tier4,000/mo500/mo
Drag-and-drop editorYesYes

THE VERDICT

Loops wins on deliverability and compliance. MailerSend wins on cost at scale.

Loops starts at Free versus MailerSend's $7. Pick based on volume and team, and the scorecard below breaks down where each one leads.

Which should you choose?

Pick Loops

✓You're a SaaS company wanting lifecycle and transactional email from one developer-friendly tool
✓You send high volume to a moderate, well-managed contact list
✓You want fast setup with a clean API and polished editor
✓You need SOC 2 / ISO 27001 but not dedicated IPs, HIPAA, or inbound routing

Pick MailerSend

✓Teams that need EU-hosted transactional email data by default for compliance or customer-trust reasons
✓Budget-conscious developers who want a real free tier plus a cheap ($7/mo) entry-level paid plan
✓Teams that want built-in email address verification without adding a separate vendor
✓Apps that need inbound email parsing (support tickets, reply-by-email flows) alongside outbound sending
Set up MailerSend with Courier →

Feature by feature

Winner cells are tinted, green where Loops leads, violet where MailerSend does.

capability
Loops
MailerSend
Starting paid plan
$49/mo
$7/mo
Pricing model
Subscription
Hybrid
Overage
No send overages (sends unlimited on paid plans); cost scales by contact-count tier
$1.50 per 1,000 emails beyond the plan's included allowance
Dedicated IP
No
Plan-gated
Deliverability tooling
Yes
Yes
Automated IP warmup
Yes
Yes
Suppression management
Yes
Yes
SPF / DKIM / DMARC
Yes
Yes
BIMI
Yes
—
Transactional API
Yes
Yes
Marketing campaigns
Yes
No
SMTP relay
Yes
Yes
Inbound routing
No
Yes
Dynamic templates
Yes
Yes
Batch send
Yes
Yes
Scheduled send
Yes
Yes
Official SDKs
JavaScript/TypeScript, Go, Ruby, PHP, Nuxt
PHP, Laravel, Node.js, Go, Python, Ruby, Java
Event webhooks
Yes
Yes
Drag-and-drop editor
Yes
Yes
Custom HTML editor
Yes
Yes
Email validation
Included
Yes
Log retention
Not publicly documented
Plan-gated: 1 day (Free/Hobby), 7 days (Starter), 30 days (Professional)
Sandbox / test mode
Yes
Yes
Open / click tracking
Yes
Yes
Analytics dashboard
Yes
Yes
A/B testing
Yes
Plan-gated
EU data residency
No
Yes
SOC 2
Yes
No
HIPAA
No
No
GDPR
Yes
Yes
ISO 27001
Yes
—
Support channels
Email/in-app support; docs and AI agent setup
Limited support on Free; 24/7 email support from Hobby; live chat plus priority support on Starter and Professional; dedicated account manager on Professional
24/7 support
No
Yes
Support SLA
No
—
Migration assistance
—
Plan-gated

FAQ

Common questions

Loops starts at Free versus MailerSend's $7. Because pricing models differ by tier, the cheaper option depends on your monthly volume, so compare the pricing rows in the scorecard above.

Keep comparing

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Why not both?

Use both behind one API.

Route Loops, MailerSend, or both, and switch providers without changing your code. Courier sits in front of every channel.

Start building freeRead the docs

Pricing, plans and feature availability as of July 2026 and may change. Ratings are aggregated from public review platforms.

Multichannel Notifications Platform for SaaS