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Text blocks are the main way to add body copy to your notifications. They support variables and channel-appropriate formatting (bold, links, lists, etc.).

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Adding a text block

  1. In Design Studio, select a channel.
  2. Add a Text block from the block sidebar or toolbar.
  3. Type or paste your content; use the formatting toolbar for bold, italic, links, and lists.
Text block in Design Studio

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Formatting

  • Email – Rich formatting: headings, bold, italic, links, bulleted lists, alignment.
  • Slack / MS Teams – Limited formatting options (bold, italic, underline, strikethrough, blockquote) depending on channel support.
  • SMS / Inbox / Push – Plain text only; variables still work but no styling options.
Text formatting options in Slack channel

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Variables

Insert variables from the profile or data payload (e.g. {{first_name}}, {{order_id}}) so each recipient sees personalized text. Insert variables by clicking the {..} icon in the formatting toolbar, or by typing {{ directly in the text.

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Block options

Select a text block to open the options panel on the right. Here you can configure background color, border styles, and padding for the block.
Text block options in Design Studio

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Remove formatting

To clear all text formatting (bold, italic, underline, strikethrough, etc.) from a text block:
  1. Select the text block.
  2. Click the Remove Formatting button (T with a slash) in the block toolbar above the duplicate and delete buttons.
This strips inline styles while keeping the text content.

Heading Blocks

Section titles and headings

Variables

Insert dynamic content